舔狗
tiǎn gǒu
"Licking dog" / simp — someone who debases themselves chasing a person who plainly isn't interested: endless gifts, attention, and money with no self-respect and no reciprocation.
Origin
Commonly attributed to Baidu Tieba around 2016, spreading widely by 2018–2019 with the copypasta 舔狗舔到最后一无所有 ("simp to the very end and you're left with nothing"). People often call themselves 舔狗, ruefully.
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What does 舔狗 mean? The complete guide — origin, usage, related slang, and cultural context.
Examples
你天天给她买东西，别当舔狗了。(You buy her stuff every day — stop being a simp.)
他是她的舔狗，人家根本不理他。(He simps for her, and she doesn't even acknowledge him.)
Related terms
显眼包
xiǎn yǎn bāo
An 'attention-grabber' — a person, animal, or thing that grabs everyone's attention through a loud personality, bold appearance, or conspicuous antics; the class clown or show-off, now usually warm and teasing rather than harsh.
嘴替
zuǐ tì
Literally 'mouth substitute' — someone who voices an opinion exactly the way you wish you could, saying what's in your head but more clearly, bravely, or eloquently; 'they took the words right out of my mouth.'
凡尔赛
fán ěr sài
Humble-bragging — showing off wealth or achievements while pretending to be modest or complaining.
PUA
PUA
Psychological manipulation — used broadly to describe gaslighting, emotional manipulation, or toxic behavior by bosses, partners, etc.